Privacy Policy

If you contact ExecutiveYou through the storefront, we send your name, email address, selected topic, and message to MadeThis so we can receive and respond to your inquiry. The business inbox forwards contact notifications to hello@executiveyou.app. The visitor email is included with the inquiry; the storefront does not set a separate reply-to header.

We use these details to respond to your request. We do not sell them. MadeThis and service providers that operate the storefront may process the information to deliver the contact service.

When you are signed in, ExecutiveYou saves C-Suite Audit progress and completed results to your account. This includes your NOW and DREAM ratings, multiple-choice answers, score, completion date, and the optional About You choices (age range, life stage, children at home, work status, household role for money decisions, and biggest focus). These details are used to resume unfinished audits, calculate and display your results and history, and phrase recommendations using the focus you selected.

The audit does not ask for income amounts, account numbers, Social Security numbers, health conditions, race or ethnicity, or other sensitive identity details. Audit forms are excluded from storefront interaction autocapture. Do not enter sensitive information in any free-text field.

After an audit is completed, ExecutiveYou requests a transactional results email to the email address on your account whether or not you opt into marketing. It includes your score, top gaps and actions, a radar chart, a recommended product link, and a link to My C-Suite. The storefront sends it through the MadeThis /site/notify proxy using its supported agent_reply message type. The proxy's acceptance does not confirm inbox delivery. The chart is embedded in the HTML message; some email clients may not display embedded images.

After results, you may separately enter an email address and check an unchecked-by-default consent box for occasional ExecutiveYou early-access and marketing updates. This is optional and does not affect your results. If you submit it, the email address and a fixed signup-source label are sent to MadeThis through the signed subscriber.added notification; audit ratings and answers are not included. The notification records the signup and does not send a welcome email or automated nurture sequence. To unsubscribe, email hello@executiveyou.app with an unsubscribe request; a person will process it. The Privacy Policy link is beside the signup.

The separate marketing checkbox on account creation remains optional and unchecked by default; its preference is stored on your account. Results and account-verification emails are transactional and do not depend on marketing consent. No promotional sequence is started by the audit flow itself.

When configured, PostHog records Instagram campaign visits, sign-ups, audit starts and completions, results views, early-access opt-in submissions, product views, buy clicks, and checkout completions to understand the acquisition and purchase funnel. Events may include an audit type, product slug, and the general Instagram campaign source. Raw UTM values, audit answers, context choices, email addresses, names, passwords, form values, and query strings are not included in analytics events. Email-like text is removed before events are sent, and results URLs are redacted. The audit, contact, account, and early-access forms are excluded from interaction autocapture. PostHog may use browser storage and cookies for analytics identifiers. The storefront and its hosting provider also process limited technical information needed to deliver pages and diagnose errors.

ExecutiveYou uses account details to operate sign-in, show and save requested audit results, connect verified checkout purchases, respond to support requests, send transactional audit emails, and record your promotional email preference. We do not sell personal information. MadeThis and providers that operate the storefront, email proxy, hosting, checkout, or configured analytics may process information for those services.

You can review audit dates, scores, and radar thumbnails in My C-Suite. The Delete my audit data account setting removes your saved About You profile, unfinished audit drafts, and completed audit results from your account. It does not delete your sign-in account, purchase records or download access, promotional preference, analytics events, or copies of emails already in your inbox. Contact hello@executiveyou.app if you need help with those separate records or cannot access your account.

Audit data stays saved until you delete it or request help removing it. Purchase records are kept separately to operate customer access and order support. This policy describes current storefront behavior and will be updated if those practices change.